CFPM Commission de la fonction publique de Montréal
The Commission de la fonction publique de Montréal (CFPM) wanted to update its logo to better reflect its key values: neutrality and rigour. Through this redesign, the organization hoped to demonstrate its competence and boost its credibility in the eyes of the public.PROCESS
To ensure the logo would be both attention-grabbing and clear, Dyade proposed a modern, friendly and attractive font. Some of the letters of the CFPM acronym were reworked to convey the idea of openness and dialogue and reflect the constructive and collaborative approach behind the organization’s interventions.RESULT
A simple and neutral logo that expresses the CFPM’s mission and values and appeals to different clienteles.