Visual identity design
A young Montreal-based firm founded in 2014, Ghoche Architecte commissioned Dyade to breathe life into its vision and create its visual identity.PROCESS
We sought to conjure the leveraging of both space and light, which is at the very heart of Ghoche’s architectural work. As a result, we created a contemporary logo with simple, yet strong lettering. Indeed, we achieved the balance sought by combining the logotype with right and acute angles, while also contrasting metallic gray inks on bright yellow.RESULT
A strong and original brand image serving as a powerful springboard for this new business.